Category: Commentary
Is Nissan Going Out of Business?
Despite being one of the top three automakers in Japan, Nissan continues to struggle. Those struggles though, have little to do with its ability to sell vehicles. Quite simply, the company is facing operational and financial challenges that are largely…
Unplugged: Why Consumers Hate EV Charging
Consumers are embracing electric vehicles in record numbers, but the transition is fraught with challenges. High prices and quality concerns are significant, but it’s the charging issues that may be the biggest obstacle. Charging difficulties are deterring potential buyers and…
A Wholesale Shift to EVs is Not a Given
Nissan and EVs…what is planned. A complete switch to full electrification is planned by many automakers, with some expecting to reach that goal as early as 2030. Making the switch means investing tens of billions of dollars in research and…